Digital Marketing London will be meeting up on Thursday the 22nd of April from 6.30pm at Jet Lag, 125 Cleveland Street, London, W1T 6QB.
This month we will be going to the movies with Luke Aviet, Managing Director Of Goviral and Anthony Alexandrou, co-founder of Forcefed Media are in the spotlight.
Luke Aviet, Managing Director – UK at Goviral, Europe’s largest distributor of online branded content will discuss the company’s approach to creating online audiences for movie trailers. Having distributed 20 million film trailers in the past year for companies like Paramount, Sony Pictures, Pathe and E1 Entertainment, he will discuss the lessons media and marketing agencies should learn from the movie industry if they really want to engage with audiences and promote their products.
Antony Alexandrou, co-founder of Forcefed Media. Will deliver a presentation entitled ‘VIDEO CONTENT FOR DIGITAL MARKETING’
Forcefed Media work with agencies and directly for blue chip clients including; Coca-Cola, Hewlett-Packard, GlaxoSmithKline, Wembley Stadium, MTV, public sector organisations and leading charities.
In this talk you will hear about the process that’s involved with creating video content for digital marketing. Anthony will share with you what he feels makes the most effective video content for the web, why video content is so popular with digital marketing and what we consider to be the essential digital ‘foundations’ for any brand. You will also, of course, see examples of video content and gain some insight into how it’s used online.
* Brand Manager, Hewitson Walker
Who’s coming?
* Marketing Consultant, Austin Benn
* Marketing Executive, TNR Communications
* iPhone, red glasses
* Presenter, Voiceover & Journalist, Freelance
* Managing Director, QuickVox
* Director, Dunbar Consulting
* Marketing Campaigns Manager Europe, StrategyMix
* Account Director, Pancentric Digital
* Project Manager/Producer, WDF Productions
* Digital Marketing Specialist, Marketing Thought
* Principal Analyst / Consultant, Ovum
* Digital Marketing Executive, Trinity Mirror
* Marketing Assistant, LTC
* Branded Sponsorship Account Manager, TN
* Digital analyst, Mindshare Ltd.
* Channel Manager (Digital), Hays Digital
* Account Manager, Digital, Taylor Herring PR
* Partner, CredComms
* Client Services, CredComms
* Client Services Director, Econsultancy.com
* Internet PR Account Director, Propeller Group
* Project Manager, simonis
* account director, e3
* Client Services Director, Irresistible Films
* Social Media Strategist, Momentum Worldwide
* Freelance Consultant, Self Employed
* EU Customer Acquisition Director, ServiceMagic
* Business & Executive Coach, Compass Coaching & Training Ltd
* Enterprise BDM, ExactTarget
* E-Marketing Master’s Degre Student, LSBF
* Marketing manager, Press Association
* Director, Bluegrass Digital
* Media Researcher / Analyst, Media Measurement Limited
* International Communication and Media Consultant, Oxycoms
* Marketing Manager, Bauer Media
* Account Manager, 77Agency
* director, jollywisemedia.co.uk
* Student Digital Marketing, University of Wales
* Student Digital Marketing, University of Wales
* Freelance digital marketing/search, N/A
* Business Development (Europe), One to One Interactive
* Conference and Events Manager, IISS
* PR manager, freelance – looking for a job
* Director, Cleanslate Communications Ltd
* Director, Cleanslate Communications Ltd
* Video Producer, VBM Productions
* Conference Producer, Visiongain Limited
* Senior Account Manager, Consolidated PR
* Marketing Manager, Bluefin
* Company director, Forcefed Media Ltd
* Assistant Engagement Editor, FASHIONAIR
* Technical Project Lead, Hexagon Studios Ltd.
* MD, Moonshine Media
* Marketing manager, UBM
* Portal Manager, Orange – France Telecom Group
* Director, Claire Griffin Talent Ltd.
* Account Manager, SocialMedia8
* Marketing manager, Meenhorst
* CEO, Altius Lifestyle Ltd
* Sales Manager, Sohnar Ltd
* data analyst, zionroot
* Online Marketing Consultant, Wayne Smart – Freelancer
* Marketing Co-ordinator Europe, One to One Interactive
* Business Development Europe, One to One Interactive
* Events Marketing Executive, UBM
* BD, upfront
* AD, upfront
* BD, upfront
#1 by Andrew Gill on April 22, 2010 - 7:23 am
Promises to be a really good meet-up. Looking forward to hearing from Anthony and Luke. Online video is so important for SEO and brand awareness. Hoping to get useful insight that will help with Linkstream software.
best,
Andy
http://www.linkstream.co.uk – SEO Web App